Turning the “Internet of Things” into the “Internet of Value”

After all the hype, its time to deliver.

The “Internet of Things” has been trumpeted for a while now, and the promise has been that it will make the world better, quicker and simpler. Whilst these are all great notions, the question we believe everyone should be asking is “how will this add commercial value to my business?”

At Nexo we believe that we have the answer to this question. In fact, we’ve proven so by demonstrating our capability in the field in partnership with the worlds top soft drinks and beer brands.

The Nexo solution captures data from branded fridges deployed by cold drinks brands in retail channels. This data is then transmitted to the cloud, where the Nexo algorithms analyze the data to create insights for sales, operations, service, and marketing. The beauty of these insights is that they are collected in real time, and thanks to the connectivity of the fridge we have more continuous data than anyone has been able to collect before, at a cost effective price.

The beauty of the “Internet of Things” is not simply the opportunity to collect and collate this data, it’s the extra layer of benefits that arise from adding cloud storage and cloud computing power, to enable the next level of analysis and business information. The combination of these has enabled us to design solutions that have not even been thought about before. And the best thing is, this isn’t the future- it’s today.

On the back of our core technologies we now have the ability to develop real time insights, giving our customer the tools to immediately increase sales through action driven insights, de-risking and informing decision making.

It’s an exciting time, and we feel like we’ve only just started exploring the possibilities that deliver increasing value to our customers.